Fredericia Furniture__

Visual Concept... Art Direction!!!

Copen Hagen Agency was asked to transform the historic furniture manifacturer Fredericia Furniture into a contemporary brand. The Danish design house is born of a proud architectural heritage, dedicated to perfection, and progression of the design craftsmanship. Copen Hagen Agency used the original roots to create a new strategic and creative direction in order to reposition the famous Danish design house as a modern original. The new communication platform was executed through a new integrated creative and strategic campaign platform underlining the originality within the new modern universe. The result is a strong brand platform enabling Fredericia to establish a new international view.

Haiku 2 seater by GamFratesi...

Details...

The Spine collection by Space copenhagen...

The Spanish chair...

No 1...

The Modern Original...

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Kaja Møller, CEO, Fredericia Furniture

“Copen Hagen Agency is a professional creative agency that has its finger on the pulse of the international design world -linking strategy and concept really well”

Søborg chair by Børge Mogensen...

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